Wednesday 23 December 2015

Website Designing - First and Last Impression

Today is generation where technology comes first as a priority when comes to know about any business service/Products. People prefer Google and first visit your website to know more about your company.



  The study showed clearly that the look and feel of the website is the main driver of first impressions. At the same time, poor interface design was particularly associated with rapid rejection and mistrust of a website. When participants did not like some aspect of the design, the whole website was often not explored further than the homepage and was not considered suitable.


The website sections that drew the most interest from viewers were as follows:
  • The institution’s logo. Users spent about 6.48 seconds focused on this area before moving on.
  • The main navigation menu. Almost as popular as the logo, subjects spent an average of 6.44 seconds viewing the menu.
  • The search box, where users focused for just over 6 seconds.
  • The site’s main image, where users’ eyes fixated for an average of 5.94 seconds.
  • The site’s written content, where users spent about 5.59 seconds.
  • The bottom of a website, where users spent about 5.25 seconds.
Great design gets people to trust you and to stick around. Poor design creates mistrust and makes people leave.

First impressions are 94% was about design (complex, busy layout, lack of navigation aids, noring web design especially use of color, pop up adverts, slow introductions to site, small print, too much text, corporate look and feel, poor search facilities). Only 6% of the feedback was about the actual content. Visual appeal and website navigation appeared had by far the biggest influence on people’s first impressions of the site.

Tuesday 22 December 2015

Some SEO Mistakes that can affect your Rankings.

     Search Engine Optimization is the process of improving the visibility of a website on organic ("natural" or un-paid) search engine result pages (SERPs), by incorporating search engine friendly elements into a website. A successful search engine optimization campaign will have, as part of the improvements, carefully select, relevant, keywords which the on-page optimization will be designed to make prominent for search engine algorithms. Search engine optimization is broken down into two basic areas: on-page, and off-page optimization. On-page optimization refers to website elements which comprise a web page, such as HTML code, textual content, and images. Off-page optimization refers, predominantly, to backlinks (links pointing to the site which is being optimized, from other relevant websites).


To generate more targeted traffic to your website, it is important to optimize your website for search engine with the right SEO Strategies.

Yet webmasters and business owners still made some seo mistakes that can affect their Ranking on Google and other search engines. Here are the 9  seo mistakes that you might make and how to fix them.
  • Publishing duplicate content
Duplicate Content means the same content appearing on more than one web page. The issue with duplicate content is that search engine cannot recognized or decide about the originality of content. Content is the most important factor when it comes to SEO. 
To avoid being penalized from Google Panda, it is important that your website pages must not contain low quality content, thin or duplicate content.

  • Ignoring On- Page SEO
There are many things we can control in SEO; one of them is On-Page SEO. Ignoring on-page SEO is basically leaving a LOT of potential on the table. The main common mistakes that we see in On-page SEO are Awful Title Tags, Improper Keyword use, Terrible anchor Text, Naming images poorly, avoiding contact information on all pages etc. These On-page activities play an important role in rankings.
  • Poor Link building
Back links are the important factor for Good SEO and also indicate about the content quality. When some other website links to yours, you get credibility from various search Engines. But getting a back links from low quality websites can penalize your website by Google Penguin. 
To avoid being penalized from Google Penguin, you should focus on getting link from high Quality or high PR websites.
  •  Avoiding Social Media
Social media optimization has become as important as SEO. Some SEOs say social media does not have a major influence on SEO and others it has. Getting social shares is beneficial from SEO point of view. Social shares are more important in calculating rankings and avoiding social media can affect your rankings as Google is putting a lot of emphasis on Social Signals since 2014 so it just makes more sense to put equal attention to your social media activities.

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  • Forgetting Competitive Analysis
The Competitive Analysis should begin when you have to start SEO for your client website and when you are doing Keyword research and it should continue as your site improves in the rankings. It is important to carefully study about your competitor’s performance that what they are doing.
  • Avoiding site loading speed
Website speed can affect your rankings; website that loads fast has much greater chances to rank better. Users expect a website to load in 1 second. Slow loading speed of a website can lead to greater bounce rate. You can use the Google Page Speed Insights tool to analyze your website.
  • Not tracking site traffic and flow with Google analytics
Are you monitoring your site traffic and flow with Google analytics? Google Analytics is the leader in web analytics and enables you to determine the weaknesses and strengths of your website. For example, With Google Analytics, you can see the number of people that are visiting your website and also where that traffic is coming from, how they found your website, Web browsers used by your visitors and what keywords were used by visitors etc.
  • Not Being Mobile Ready
An increasing percentage of the user access content using mobile and there is no reason to not be mobile ready. Having a mobile website or responsive website will help your content to reach greater number of audience. If your budget is low you can go for cheap mobile –ready Templates.
  • Poor Site Structure
A well planned site structure improves your chances of ranking well in Google's results. Site Structure is important to enhance your SEO because better your site structure, the better your chance of higher ranking in the search engines. The advantages of Good Site structure are better user experience, better crawling and provide your site with site links.

Friday 18 December 2015

Why Choose Our SEO Company Services?



We, a Leading SEO Company in Pune India believes in following latest tools of Google Algorithms so as to adhere rules & regulation of Google to bring our client on top with no effects on their ranking even if the tools rule changes. Our SEO Company uses latest technology/tools for improving SEO work where we are constantly updated on changes of Google Panda and Penguin algorithms.We are the best seo service provider in Pune,India 
         CodeApp Solutions Pvt Ltd is a one stop solution for all your IT requirements including SEO services. We are a full-fledged company ready to offer you with all the search engine marketing services that you require to get the traffic, boost rankings and enhance leads along with the sales. For any company to make its presence felt on the web, online marketing is very important and it needs an individualized approach as one size just don't fall into it. We always work closely with you to decide on the strategies that will provide the results you need to succeed. Here, we provide a total range of services that we have developed over the years. We have several years of experience dealing with the updates related to search engines and algorithm changes in a wide array of industries.


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Why Choose Our SEO Company Services:




  • Avail our White hat SEO services with affordabale SEO packages.
  • We are the best SEO Company in Pune India and in Bay Area, California
  • Meet our team or Request an SEO quote for FREE.
  • Quality off page activities 
  • Digital Marketing Strategies focused on increasing the reach and visibility of your business

Web Designing & Development

Best Web Designing and Development Company in Pune


Specialized in Website Designing in Pune


We are the leading website designing company in Pune and we don't look at competition negatively but we appreciate it. This is because we believe that we are the best in web services through our dedicated efforts and creative outlook. Today, we have many satisfied clients and partners from within the country and also abroad.

Best Web Development in Pune

 We are one of the leading companies offering 

website development in Pune

 and the fact is it's a very wide term. Under this, we cover all the work which can be accessed from the web. One can relate this with anything right from site designing, Actual HTML coding or programming of the pages, backend programming of the different applications and any custom web server configuration through the global web configuration files.

Why Choose our Web Designing and Development Services


Welcome to Codeapp Solutions, one of the leading company of web development and 

website designing in Pune 

based in Pune, India. We take pride in saying that we fall into the category of the best as we deliver nothing less than best. Our commitment is our USP, which is to deliver quality and creative solutions related to all solutions to IT services. With the use of the available latest technology and rich experience of our staff, we provide services related to web application making use of Photoshop, Dreamweaver, Flash, ASP.Net and PHP. Many think that web design is just arranging the text and images together, however, it's not just that. However, we believe that it's an art that needs to be used extremely well for any business to make a strong presence online. The text and the images need to be used for top class user interface design.
 From four years Codeappsolutions Pvt. Ltd. in Pune have been delivering world class web sites and is the leading web designing and development company in Pune, India.We are Professional Website Designing and Development firm who specialize in ecommerce website develpment and web hosting services.Our Web development and designing services focus on the quality of website and we believe in developing optimized websites to make your website search engine friendly.

Monday 14 December 2015

How to Choose best Website Development Company in Pune



Today, website development has become a vital feature of any company's presence on the internet. Nearly, every company wants to promote its business online and expand to get global acceptance. In such a case, it's becomes a perfect choice to opt for a web development company in India, as it construct web sites as per your requirements and thus help to get huge traffic to your site by bringing it to the front page of the search engine results. In today's time, several companies in India are offering services related to web development using PHP techniques to build website according to your requirement. As far as web development services are concerned, many companies and individuals prefer India as a favorable destination, as the Indian companies have a good reputation in the market and experience in this field, as they generally provide various types of website development services at extremely affordable rates. The work they carry out is not only restricted to the designing part but also several other development services, documentations, maintenance and other web development tools.
Today, as the demand of Indian developers in on the rise, selecting the best website development in Pune company, among several others could be a little tough.

  • The client must know the company's location, whether it's located in metro city or not as most expert developers are present in metro cities.
  • Other things that can be checked is their previous work. This will give an idea regarding the expertise, skills and customer satisfaction standard of the particular company.
  • One can also check the number of successful projects that the company has been able to accomplish.
  • The expertise, experience and affordability is all well and good, but after the site is up and running, there's the maintenance to consider as well. Check which of the web development companies provide end-to-end maintenance services, preferably as a part of a package.
  • Don't be fooled by the company's assurances saying that their site will be free of maintenance. There's a possibility that something or the other might go wrong sooner or later. So, it's better to select a company that provides you maintenance services.
  • The company shouldn't have just best web developers, but it should also have the quality to listen to whatever you are saying. This will help it know your requirements well and propose solutions to your problems.

Avoid going for the companies that are entirely new to this field, rather hire well established companies who will not just design a good website but would also male a good SEO plan for it. There are several advantages working with a good website developmentcompany in Pune such as they would offer you good business proposals as well.

How a Business Develops with Good Website Design?

          




     
It goes without saying that an outstanding web design can really help develop a business. There are several examples from different business domains, that have successfully boosted their sales with the help of dynamic and converting website designs. For creating most striking and converting website, you'd require services from a reputed company, providing website designing as well as development solutions. Today, there are several companies offering services related to IT outsourcing, web development, open source development, etc., thus you might select the one that best suits your business and requirements. Once you finalize the web designing company that you want to work with, you need to discuss with them some very few basic aspects which need a significant care in website development of a website. Given ahead are some features of web designing:

Brand Saliency: While creating a website design, it's very important to give due importance to Brand visibility or saliency. Ensure to give appropriate space and position to Brand Logo or company name, etc.

User Friendly Design: User interface and components of a website needs to be responsive and flexible as per convenience of the visitor, i.e. from menu bar to contact information all should be synchronized with user inclination.

Font and Text Style: It's vital to select the font style, color and size that's easily readable by users, moreover the color of the font should be selected as per the background color or image, i.e. ensure that the text is not mixed or concealed in the background. The best readable font color style is black on white; however, you can select other suitable color combinations as well.

Images and Graphics: Images and graphics placed on your website needs to be relevant as well as catching. You can choose the relevant pictures and graphics from Google's 'labeled for reuse' section or there are several other websites which provide legal images for reuse.

Minimal loading time for the Website: A responsive web design is extremely common, however, it has been seen that several responsive design websites take too long to open on mobile and other devices. However, experts, in this profession can really disregard this issue while coding by effective handling and presentation of web pages as per the width of the device screen.

Specifications of the Content: One of the best features of the best converting websites is undoubtedly attractive and error free content. It goes without saying that content is an extremely important part of any website, as poor content can downgrade the Google ranking of your website, as well as leaves a not so good impression on users or potential buyers.

Buttons and Navigation Links: Buttons or navigation links should be placed in proper sequence as well as relevance. In addition, the hyperlinks to the webpage or content should not be broken, etc, as it gives a poor user experience to visitors.

A good designed website is the key to a successful business, be it small or big. Thus, it's important that you have good people working on it. Thus, approaching a good website designing in Pune company is vital as it can provide you a website as per your wish.